NEW YORK — Magazine publisher Primedia Inc. is selling its hunting, fishing and outdoor titles, including Guns & Ammo and Game & Fish, to private equity firm InterMedia Partners LP for $170 million in cash.Well, what's really interesting is InterMedia is a part-owner of The Sportsmen's Channel, a competitor to The Outdoor Channel, where most of Primedia's television product resides. Hmmmm and hmmmmm...
The deal announced Thursday includes 17 publications and related Web sites, TV and radio programming and events.
Thursday, December 07, 2006
Gun Mags Find New Home
On a day when we're all bracing for a coronal mass ejection from our old pal, the Sun — all you space cadets out there, practice "radiation avoidance!" I mean it! — and Taco Bells across the northeast struggle to contain the e-colichirito epidemic, word comes that the massive Primedia gun mag & television empire — think Guns & Ammo — has found a new home. This from the AP: